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Reflect on our Blog
An atmospheric exploration of the loop and the longing for a worthy End. Dive into the exclusive stories behind the music, recent releases, and real-life creative milestones of Lawren, The III.
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WELCOME TO HE ROSE ON THE III.
WELCOME TO HE ROSE ON THE III. — WE’RE GLAD YOU’RE HERE. Those who have known me since childhood know I grew up wearing streetwear, shaped by the hip-hop fashion of the '90s and early 2000s. But as I realized that many brands did not stand for truth, wearing their clothes began to feel like a compromise of my beliefs and values. I firmly believe in Jesus Christ, and I wanted to create a brand that people could wear with purpose. Whether Christian or not, the message can still
Lawren, The III
Aug 201 min read
May 2nd, 2026: the 50th prix walo
Lawren, The III - Live at the 50th Prix Walo in Switzerland, Zürich On May 2nd, 2026, the Kongresshaus Zürich hosted the 50th anniversary of the Prix Walo. It was a milestone night for Swiss entertainment—a gathering of legends and new voices alike. For me, it was the moment to bring "Ten Toes Down" to the stage, less than 24 hours after its official release. The Opening: Garcia & Lawren The performance didn't start with a beat. It started with a dial tone. I chose to open wi
Lawren, The III
May 22 min read
May 1st, 2026: NEW RELEASE: TEN TOES DOWN
On May 1st, 2026, I officially dropped my latest single, "Ten Toes Down," across all digital streaming platforms. This track is a raw, unfiltered exploration of resilience and the internal work required to stay grounded when the world tries to pull the floor from beneath you. The Message: Breath Speaking I’ve always viewed my music as more than just a performance; it’s a form of "breath speaking." In "Ten Toes Down," I address the reality of the struggle—the "knives in the ba
Lawren, The III
May 12 min read
Feb. 4th 2026: The Story Behind "I. Freestyle"
"The urge to get this verse off my chest burns..." That’s how the latest freestyle starts, and it’s the truth. For a while, I’ve been quiet. In a world that demands constant "noise," I chose to step back and observe. I’ve been watching the household, climbing mountains, and figuring out how to "repurpose my steps." The Inspiration When J. Cole released the "DISC 2 TRACK 2" snippet, the production hit me in a way that felt like home. It’s that boom-bap soul that reminds me of
Lawren, The III
Feb 52 min read
Sep. 28th, 2025: Prix Walo- Sprungbrett 2025 Finals
Despite the autumnal weather, there were many highlights at the Wydehof Arena in Birr, Aargau, on Sunday, September 28th. The grand final of the Kleiner Prix Walo (Small Prix Walo) took place for the 19th time , bringing together the best young talents from the preliminary rounds. Monika Kaelin , President of the Show Szene Schweiz (SSS) association, hosted the event alongside longtime hosts Sepp Trütsch and Wolfgang Kucher , as well as rapper L.A.B , and vocal experts Mar
Lawren, The III
Sep 28, 20251 min read
Aug. 24th, 2025: Prix Walo-Sprungbrett 2025
A picture-perfect sunny Sunday was the setting for the first Prix Walo-Sprungbrett 2025 on August 24th. President Monika Kaelin , along with singer and entertainer Bo Katzman and L.A.B , hosted the event. They guided the audience through an animated afternoon featuring twelve talented acts, including bands, male and female singers, and hip-hop artists. The day's winners who celebrated their success were Sam Red (Band), ILKO (Vocals), and SEV (Hip-Hop). The runner-up in
Lawren, The III
Aug 24, 20251 min read
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